Serena is an Art Director focusing on UX/UI, Interaction Design, and Prototyping. Her approach combines research, art direction, visual design and production support. A graduate in Art and Aesthetics from the Academy of Fine Arts, Naples, she moved to Paris in 2009, where she worked for several companies. In 2010, she created Actowin, her first web design agency and in 2013 founded the company White Studio France. She is currently working on graphic and web design projects between France and Canada.